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VANS EMEA is looking for an exceptional Marketing Manager, Strategic Accounts to join our Marketing team based in our regional HQ in Stabio, Switzerland. Vans® is the original action sports footwear company, rooted in authenticity and creativity. Founded in 1966, we have thrived on a legacy of impacting our greater community through four pillars: action sports, music, art and street culture. Let’s Talk about the Role As Marketing Manager, Strategic Accounts, you will lead the development and implementation of marketing strategies across our key strategic accounts, with the ultimate goal of driving brand visibility, consumer engagement, and sales growth. You will work closely with X-functional teams and external partners to ensure consistency, effectiveness, and innovation in our account marketing activities. • Define strategic marketing priorities in partnership with key stakeholders to build a long-term, effective marketing approach. • Develop and implement marketing strategies tailored for Strategic Account partners: Develop & Execute brand strategies to ensure Vans improves visibility, builds equity, and maximizes conversion in Strategic Accounts (e.g. Zalando, JD, Amazon). • Ensure the brand is presented at its best across all strategic accounts, balancing global consistency with local relevance. • Analyse performance data and refine Strat Account strategies to improve brand presence and sales impact. • Optimise marketing spend and drive innovation through pilot projects and data-driven insights. • Lead go-to-market execution and strategic planning for key accounts at EMEA level. • Collaborate with internal teams and wholesale retailers to optimize product storytelling, activations, and consumer engagement. You will be responsible for how Vans will grow its brand, acquire new consumers, and drive revenue growth with our most important accounts in the region. • Act as the marketing budget owner for strategic accounts. How You Will Make a Difference You will be a key player in amplifying Vans’ presence across our most influential wholesale partners, ensuring that our brand DNA is told powerfully and consistently. You will foster strategic collaborations, leverage consumer insights, and enhance account performance through tailored marketing initiatives. You will play a critical role in driving brand growth and achieving commercial goals. • Defining and aligning strategic marketing priorities with key internal and external stakeholders to build a clear and long-term vision • Building and managing a strong relationship with the 3 main Strategic Accounts (Zalando, JD, Amazon), leading go-to-market strategies and seasonal activations • Optimising marketing investments through performance tracking, consumer trend analysis, and identifying new growth opportunities • Driving a consumer-first culture, ensuring all initiatives are relevant and connected to the brand’s key pillars Skills for Success You should be a strategic thinker and proactive team player with: • Strong experience in account marketing, preferably within the fashion or consumer goods industry • Exceptional communication, project management and stakeholder engagement skills • A deep understanding of wholesale and marketing ecosystems, with the ability to connect consumer behavior, brand strategy, and commercial performance • Strong analytical mindset with the ability to turn insights into action. • Proven success in driving brand growth through strategic partnerships. • A solid experience in Digital Marketing, with a deep understanding of media channels and strategies, is highly desirable What’s in it For You We’re in the business of unleashing human potential, driven by the ideas, energy and commitment of our people. That’s why we offer comprehensive benefits that encourage mental, physical and financial well-being for all VF associates. When it comes to benefits, we’re the total package. • A supportive feedback-based culture where respect and integrity guide us in what we do • An inclusive international environment where people of diverse backgrounds, lifestyles and nationalities love working together • Be part of an iconic lifestyle brand in a multi brand, multi countries organization • On site gym offering health and well-being initiatives • A discount card with 50% on all VF brands • Break out areas offering complimentary hot drinks Free to Be, Inclusion & Diversity As an equal opportunity employer, we strive to foster a culture of belonging based on respect, connection, openness and authenticity. We are committed to building and maintaining a workplace that celebrates the diversity of our associates, allowing them to bring their authentic selves to work every day. R-20250502-0024

VF Corporation is looking for an exceptional EMEA Strategic Director to join our Team based in Stabio, Switzerland.Let’s talk about the role! The new position will be involved in:Business Strategy: Identify growth and transformation opportunities for VF EMEA at the platform and brand level. Work closely with VF’s business leaders to address critical strategic questions, frame choices, help activate and drive execution.Strategic Planning: Support VP in driving annual strategic planning process for the platform (V2MOM definition and activation), connect strategic platform choices with investment prioritization and activation of key projects, support long-range planning.Brand Strategy: Partner with brand teams in EMEA to influence and shape long-term brand strategies and brand building frameworks (e.g., segmentation, positioning), provide support to brand teams (Vans, TNF as priority) in activation of brand strategy.Portfolio Strategy: Support VP in scoping and driving relevant portfolio choices, including Emerging Brands portfolio reviews, and other corporate development efforts.Insights and Intelligence: Scope, plan, and leverage consumer insights and market intelligence capabilities to improve quality and relevance of strategic choices; effectively partner with Insights teams to mobilize resources and activate learnings.Skills for Success Effective influencing skills: ability to build relationships and influence business leaders, and to lead diverse teams to action independently of reporting linesAnalytical problem-solving: ability to frame complex business choices, identify key decision drivers, leverage analyses to provide recommendationsCritical thinking: ability to combine business rigor and creative thinking, outside-in perspectives and VF business understanding, propensity to question the status quoPowerful communication: ability to communicate persuasively, both verbally and written; ability to influence others through quantitative and qualitative dataSelf-starter, with proven ability to “get stuff done” across multiple constituents (from senior executives to middle management)Qualifications:  Solid exp in corporate strategy, brand management, and/or experience in management consulting firm with a focus on consumer industries (e.g., consumer goods, retail)Experience in providing decision support to senior business leaders, translating strategic choices into actionable plans, leading execution across complex organizations.Demonstrated experience in partnering with / leveraging work of Insights and Analytics teams (e.g., value pools, market dynamics, brand health, customer base dynamics)MBA or graduate education in Business, Economics, Finance, or Management disciplines preferred.VF is a global apparel company connecting people to the lifestyles they cherish through our family of iconic brands.What’s in it For You We’re in the business of unleashing human potential, driven by the ideas, energy and commitment of our people. That’s why we offer comprehensive benefits that encourage mental, physical and financial well-being for all VF associates. When it comes to benefits, we’re the total package. A supportive feedback-based culture where respect and integrity guide us in what we doAn inclusive international environment where people of diverse backgrounds, lifestyles and nationalities love working togetherBe part of an iconic lifestyle brand in a multi brand, multi countries organizationOn site gym offering health and well-being initiativesA discount card with 50% on all VF brandsBreak out areas offering complimentary hot drinksRelocation support may be available to applicants who lives more than 100 km from Stabio Switzerland. Free to Be, Inclusion & Diversity As an equal opportunity employer, we strive to foster a culture of belonging based on respect, connection, openness and authenticity. We are committed to building and maintaining a workplace that celebrates the diversity of our associates, allowing them to bring their authentic selves to work every day.If you like what you have read and want to join our team then we would like to hear from you!R-20241202-0008

VANS EMEA is looking for an exceptional Marketing Manager, Strategic Accounts to join our Marketing team based in our regional HQ in Stabio, Switzerland. Vans® is the original action sports footwear company, rooted in authenticity and creativity. Founded in 1966, we have thrived on a legacy of impacting our greater community through four pillars: action sports, music, art and street culture. Let's Talk about the Role As Marketing Manager, Strategic Accounts, you will lead the development and implementation of marketing strategies across our key strategic accounts, with the ultimate goal of driving brand visibility, consumer engagement, and sales growth. You will work closely with X-functional teams and external partners to ensure consistency, effectiveness, and innovation in our account marketing activities. - Define strategic marketing priorities in partnership with key stakeholders to build a long-term, effective marketing approach. - Develop and implement marketing strategies tailored for Strategic Account partners: Develop & Execute brand strategies to ensure Vans improves visibility, builds equity, and maximizes conversion in Strategic Accounts (e.g. Zalando, JD, Amazon). - Ensure the brand is presented at its best across all strategic accounts, balancing global consistency with local relevance. - Analyse performance data and refine Strat Account strategies to improve brand presence and sales impact. - Optimise marketing spend and drive innovation through pilot projects and data-driven insights. - Lead go-to-market execution and strategic planning for key accounts at EMEA level. - Collaborate with internal teams and wholesale retailers to optimize product storytelling, activations, and consumer engagement. You will be responsible for how Vans will grow its brand, acquire new consumers, and drive revenue growth with our most important accounts in the region. - Act as the marketing budget owner for strategic accounts. How You Will Make a Difference You will be a key player in amplifying Vans' presence across our most influential wholesale partners, ensuring that our brand DNA is told powerfully and consistently. You will foster strategic collaborations, leverage consumer insights, and enhance account performance through tailored marketing initiatives. You will play a critical role in driving brand growth and achieving commercial goals. - Defining and aligning strategic marketing priorities with key internal and external stakeholders to build a clear and long-term vision - Building and managing a strong relationship with the 3 main Strategic Accounts (Zalando, JD, Amazon), leading go-to-market strategies and seasonal activations - Optimising marketing investments through performance tracking, consumer trend analysis, and identifying new growth opportunities - Driving a consumer-first culture, ensuring all initiatives are relevant and connected to the brand's key pillars Skills for Success You should be a strategic thinker and proactive team player with: - Strong experience in account marketing, preferably within the fashion or consumer goods industry - Exceptional communication, project management and stakeholder engagement skills - A deep understanding of wholesale and marketing ecosystems, with the ability to connect consumer behavior, brand strategy, and commercial performance - Strong analytical mindset with the ability to turn insights into action. - Proven success in driving brand growth through strategic partnerships. - A solid experience in Digital Marketing, with a deep understanding of media channels and strategies, is highly desirable What's in it For You We're in the business of unleashing human potential, driven by the ideas, energy and commitment of our people. That's why we offer comprehensive benefits that encourage mental, physical and financial well-being for all VF associates. When it comes to benefits, we're the total package. - A supportive feedback-based culture where respect and integrity guide us in what we do - An inclusive international environment where people of diverse backgrounds, lifestyles and nationalities love working together - Be part of an iconic lifestyle brand in a multi brand, multi countries organization - On site gym offering health and well-being initiatives - A discount card with 50% on all VF brands - Break out areas offering complimentary hot drinks Free to Be, Inclusion & Diversity As an equal opportunity employer, we strive to foster a culture of belonging based on respect, connection, openness and authenticity. We are committed to building and maintaining a workplace that celebrates the diversity of our associates, allowing them to bring their authentic selves to work every day. R-20250502-0024

In short The Senior Lead (Omnichannel) Marketing for MENAT, CEE & Rest of Europe plays a pivotal role in driving On's brand and business objectives across high-potential distributor markets. This role leverages strategic expertise and brand-building acumen to bring On's mission to life with a performance-driven mindset-shaping and executing impactful brand strategies in partnership with our distributors. As an omni-channel and brand communications role, it ensures consistent and compelling storytelling across all consumer touchpoints-retail, digital, and wholesale in distributors market -while tailoring execution to the unique dynamics of each market. The position reports into our Head of Commercial, Rest of EMEA, CEE and MENA will have one Marketing Specialist reporting into them. Your Mission Lead the distributor's marketing function by inspiring and driving distributor teams across multiple markets, grounded in a clear vision, a strong brand voice, and an innovative culture. Align with regional goals to create a long-term omni-channel and brand communications strategy roadmap for priority markets, ensuring clear and consistent messaging across all consumer touchpoints. Develop and execute seasonal and annual omni-channel activation plans across wholesale, DTC, and digital channels, embedding brand narratives and storytelling into every campaign. Craft consumer-centric marketing plans that bring On's mission, values, and community to life through impactful brand communications and locally relevant campaigns. Act as a guardian of On's brand voice, ensuring consistency across all distributor-led communication channels. Expert in brand storytelling, campaign execution, and elevating customer experience at retail-delivering premium and memorable brand moments across all touchpoints. Deliver premium brand experiences through visual merchandising, visual experience, product testing, training, and localized activations that elevate On's presence. Own and manage the marketing budget with a sharp focus on return on investment and campaign effectiveness. Define and track success metrics, analyze performance, and integrate insights into future strategic marketing and brand communication planning. Lead the end-to-end execution of GTM strategies, tailoring global and regional guidance to fit specific market realities while preserving brand integrity and message coherence. Your story Relevant experience in a senior marketing leadership role, ideally in brand or partner/distributor-focused environments. Strong experience in omni-channel and Brand Comms marketing, with a deep understanding of regional and local retail landscapes. Proven track record in building and executing brand and marketing strategies with cross-functional impact. Confident communicator and collaborator across Sales, Product, Brand, E-com, and external partners. Strong strategic thinking, coupled with a hands-on, entrepreneurial mindset and attention to detail. Experience managing teams across regions with diverse cultural contexts. High adaptability and passion for growth markets. Expert in brand storytelling, campaign execution, and elevating customer experience at retail. Business and results-oriented with experience in budget planning, ROI tracking, and data-driven decision-making. Fluent in English. Additional languages are a plus.

In short You will be the architect of On's performance product vision, setting the strategic direction that shapes the future of performance product strategy. In this role, you will provide visionary leadership for all performance verticals, ensuring their alignment with On's global mission and long-term business objectives. You will oversee a team of product directors, guiding them to deliver groundbreaking products that not only push the boundaries of technical excellence but also resonate deeply with athletes and consumers worldwide. Your leadership will define the trajectory of On's performance categories, balancing technical innovation with consumer insights, and ensuring products remain ahead of market trends. As a strategic leader, you will foster a culture of excellence and drive succession planning across the organization, ensuring the continued development of top-tier talent and the long-term sustainability of On's leadership capabilities. This role is pivotal in ensuring that On continues to set industry benchmarks, through both product success and a robust leadership pipeline that fuels ongoing innovation. Your Mission Define and steer the long-term strategic vision for the Performance categories (Running, Outdoor, Tennis), ensuring all product verticals align with On's broader business objectives. Serve as the primary strategic advisor for product directors, empowering them to drive innovation while maintaining coherence with the overall product strategy. Work collaboratively with the Executive Leadership team on defining long term growth strategies and align behind the company's core vision and mission. Establish a clear vision for how channel strategy, brand strategy and product strategy together orchestrate the product portfolios lifecycle across our different communities. Lead with a focus on vision and innovation, ensuring that On stays ahead of industry trends and maintains its position as a leader in the performance footwear market. Develop a diverse leadership pipeline, ensuring future talent is nurtured and succession planning is integral to the organization's growth. Foster an environment of functional and cross-functional collaboration, ensuring synergy between product development, design, marketing, and other critical teams, elevating the performance product strategy in accordance with our performance all day strategy. Be a driving force behind our head-to-toe strategy balancing credibility, functionality, sustainability and design building the most premium sportswear product in the marketplace. Lead your teams with a consumer-first approach, ensuring that the product strategy is rooted in deep market insights and evolving consumer demands, while also driving On's ambition to inspire athletes globally. Your story 15+ years of leadership experience in product strategy or product management, with significant exposure to performance footwear or sportswear. A visionary leader with proven expertise in setting and executing product strategies that elevate brand positioning and market leadership. Creative Entrepreneurial, Lead with ease and high trust into the teams. Being a kind leader. Extensive experience in guiding senior leaders, with a focus on strategic alignment, leadership development, and fostering innovation. Demonstrated ability to balance big-picture thinking with detailed execution, ensuring that the teams are equipped to deliver on both tactical and strategic initiatives. Exceptional communication and leadership skills, capable of inspiring cross-functional teams and driving a culture of excellence. A proven track record in leading high-growth strategies, ensuring product portfolios meet evolving consumer demands while driving market expansion.

In short We are seeking a dynamic and strategic Senior Lead - Indirect Procurement Category Manager for our Marketing category. This pivotal role will shape and drive the marketing category strategy, optimize spend, and build strong partnerships with agencies and vendors. You will be responsible for developing the category management framework, identifying key opportunities, and ensuring alignment of marketing procurement activities with the organization's overall brand and business objectives. The ideal candidate will demonstrate innovative thinking, strong negotiation skills, a deep understanding of marketing trends, and exceptional market knowledge. Your Mission Take ownership of shaping the marketing category by analyzing current practices, identifying gaps, and introducing innovative solutions to optimize costs, improve agency and vendor performance, and align with brand and business goals. Design and implement a comprehensive procurement strategy for the Marketing category, including but not limited to advertising, media buying, creative agencies, market research, digital marketing tools, trade marketing, events, and sponsorships. Ensure robust management of key agency and vendor relationships within agreed categories of marketing supply, while mitigating risk and delivering operational benefit at all times. Ensure marketing solutions are fit for purpose, aligned to brand and business needs, and represent the best value, highest quality, and innovation. Lead high-value contract negotiations with agencies and vendors, ensuring favorable terms for the organization, managing contract lifecycle, and mitigating risks. Perform detailed spend analysis and identify opportunities for cost savings and value creation within the marketing category. Leverage data to drive decision-making and measure performance against KPIs. Provide key senior stakeholder support in the marketing procurement sourcing lifecycle-including driving requirement specifications, RFIs, RFPs, evaluation, drafting, contracting, on-boarding, negotiations, agency/vendor management. Foster a culture of continuous improvement by exploring new marketing technologies, processes, and methods for category management to increase efficiency and impact. Your story 7+ years of procurement experience, with a focus on marketing services, advertising, or a related category. Entrepreneurial, flexible, and agile with a proven ability to achieve results with limited resources. Ability to thrive in a fast-paced, dynamic environment while working independently and self-directed. Proven track record in developing and executing marketing procurement strategies, delivering cost savings, and adding value. Proactive, positive, and flexible personality with excellent negotiation and communication skills. Extensive negotiation experience and ability to operate effectively in volatile, uncertain, complex, and ambiguous environments. Familiarity with marketing markets, including trends, pricing models, key players, and digital platforms. Exceptionally self-motivated, organized, and able to prioritize efficiently within an entrepreneurial environment. Excellent written and verbal communication skills with the ability to present complex information clearly and influence decision-making. Bachelor's degree in Business, Marketing, Supply Chain Management, or a related field. Marketing-specific certifications or equivalent procurement certification is desirable.

In short As a Senior Specialist - CRM Marketing Manager you will own and shape the email communication with our running community from promoting the most relevant sportswear products to sharing the most exciting athlete news. In short: You are on top of all our running-related newsletters. You shape insights on our target audiences and define the campaign content yourself in collaboration with our cross-functional team. You will manage our email campaigns hands-on from ideation to reporting with the mission to maximize customer lifetime value. The role is a 6 month fixed term maternity cover position based in Zurich. Your Mission Manage all facets of the email creation process, from concepts to development, testing and email distribution including the coordination of all assets such as text copy, design, imagery, translations in various languages and markets Own, entertain and grow our core running target group with engaging storytelling and personalised product recommendations. Be at the forefront and influence the run culture of the future Dive deep into user data to create targeting strategies to drive desired behaviour Influence segmentation, personalisation as well as the content of future campaigns Maintain high levels of data hygiene with fast-growing, high-volume lists, intelligent segmentations and data from multiple sources, including Segment (CDP), Google Analytics and our data warehouse Work across functional teams to ensure a coherent customer journey from email to conversion, explore new and alternative channels to reach the customer beyond email (e.g. app push, sms, Whatsapp or Line) Apply strong understanding of state-of-the-art email marketing, new tools and software, and thrive to create a best-in-class experience while continuously challenging our status quo Analyse, report and continually refine key performance metrics to measure overall CRM effectiveness and database health Your story You have 2+ years of experience in email marketing ideally in a direct-to-consumer environment You are passionate about the running world, follow athletics news and the latest training trends You are an experienced storyteller and know how to capture your audience Attention to detail is your mantra and you have a strong design affinity You bring a desire to innovate and contribute to the success of On and are comfortable to work in a fast-paced, high performance environment with multiple projects at the same time You are a team player that is motivated to work cross-functional with marketing, design, development, data and engineering teams across the globe You have experience with email marketing and analytics tools - Braze, Segment, Looker, Amplitude, HTML/CSS are considered a plus

Napapijri is looking for an exceptional Digital Marketplace Coordinator to join our Digital Strategic Account team based in Stabio, Switzerland. For over 30 years, Napapijri has pioneered the future of fashion. From our Italian beginnings, innovating outdoor apparel in the shadow of Monte Bianco, to tackling nature's most challenging environments on polar expeditions, our desire to lead the way is what makes us who we are. As a premium outdoor lifestyle brand, we provide an urban outdoor aesthetic combined with functionality and comfort for an eco-conscious consumer. Let's Talk about the Role You as a Digital Marketplace Coordinator will be responsible for the end-to-end catalogue onboarding and maintenance process for some of our primary Digital Marketplaces (Zalando, Aboutyou, Veepee). You will also be supporting sales campaign order entry management and off-price deals execution. You will be fundamental in getting Napapijri products available to sell on external platforms in timely manner, actively overseeing sample and imagery flows as well as identifying optimisation opportunities. You will make the difference by working closely with internal and external partners, building strong business relationships. Furthermore, in this role you will be key supporting Napapijri HQ salesforce during sales campaign through sales order entry, materials preparation and ad hoc reporting. Finally, you will also support Digital off-price business execution from operational activities to order management. How You Will Make a Difference You will achieve this by: Holistically manage the assortments onboarding process throughout the entire lifecycle of products (onboarding, offboarding, seasonal retagging, etc.) Overseeing the sample and imagery process for Digital Accounts across both concession and wholesale model Optimize the assortments visibility across different Marketplace platforms. Build a strong and close collaboration with all relevant counterparts/stakeholders within the organization as well as external stakeholders to enable a fast and smooth product onboarding flow to maximize the inventory window. Improve existing processes, tools, reporting and implement new ones in support of the day-to-day business. Napapijri HQ Sales team support during sales campaign. From reporting to order entry management Support on off price business management, from stocklist generation to shipments execution Skills for Success You should be comfortable prioritizing your own workload, detailed oriented and have a passion for optimization, with: Analytical and commercial mindset, great attention to detail. Strong MS Office proficiency (especially MS Excel), familiarity with BI systems is a plus (IBM Cognos, SAP Business Objects). Strong organisational skills, proactive attitude, ability to work cross-functionally in fast-paced environments. 2-3 year experience in digital operations, business analysis, planning or sales support roles would be preferrable. A formal education and subsequent University bachelor's or master's degree in business management or engineering are nice to have, but we are most interested in your overall experience, professional achievements and motivation. VF is a global apparel company connecting people to the lifestyles they cherish through our family of iconic brands. At the heart of our journey lies our purpose: We power movements of sustainable and active lifestyles for the betterment of people and our planet. This is our purpose. It's the reason we come to work every day. Our purpose unites us and leads us to pursue our goals, together. This is our calling. Learn more at vfc.com What's in it For You We're in the business of unleashing human potential, driven by the ideas, energy and commitment of our people. That's why we offer comprehensive benefits that encourage mental, physical and financial well-being for all VF associates. When it comes to benefits, we're the total package. A supportive feedback-based culture where respect and integrity guide us in what we do An inclusive international environment where people of diverse backgrounds, lifestyles and nationalities love working together Be part of an iconic lifestyle brand in a multi brand, multi countries organization On site gym offering health and well-being initiatives A discount card with 50% on all VF brands Break out areas offering complimentary hot drinks Free to Be, Inclusion & Diversity As a purpose-led, performance driven company, we strive to foster a culture of belonging based on respect, connection, openness and authenticity. We are committed to building and maintaining a workplace that celebrates the diversity of our associates, allowing them to bring their authentic selves to work every day. As an equal opportunity and affirmative action employer, VF is committed to support disadvantaged groups whilst providing equal opportunities for both VF associates and applicants alike. If you like what you have read and want to join our team then we would like to hear from you! R-20250520-0026